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IBC, Amsterdam, 8 Sept 2006: Frontier Silicon, the market leader in semiconductor solutions for mobile TV and digital radio, and Silicon & Software Systems Ltd. (S3), the leading provider o mobile DTV client software, today announced a strategic collaboration to develop a reference turnkey solution for multi-standard mobile DTV, enabling handset manufacturers to rapidly deploy 'world ready' mobile devices based on both DVB-H and T-DMB standards. This joint initiative will offer customers Frontier Silicon's multi-standard digital baseband processor and RF tuner chips with S3's proven onHandTV (TM) mobile DTV client software.
Matthew Hatch VP marketing and business development of Frontier said, "The mobile TV market is fragmented across many different standards. The ability to address multiple standards in the same handset is increasingly becoming a requirement. We chose S3 because they are teh leading provider of DVB-H based mobile soutions and because together we provide handset manufacturers with a complete optimised mulit-standard system from the antenna through to the software application. This removes the need to separately source various components that would still require integration effort and system optimisation by our customers. John Maguire, General Manager, mobile CTV products, S3, added: " Frontier silicon's market leading position in T-DMB and DAB made them a natural choice for this collaboration. S3 is committed to offering mulit-standard client solutions and aligning themselves with key market players in the mobile DTV ecosystem, such as Frontier. By closely defining a clear interface between our middleware and the front-end driver software, we have been able to take advantage of the significant hardware acceleration available on the Frontier Silicon chipset and combine if witht eh flexibiltiy and performance of the onHandTV software stack." Frontier Silicon is already supplying mobile TV chipsets into the handset market, shipping over a million ICs into Korea, China and Germany; the company's DSP-based approach to its baseband provides the ability to partition the total multi-standard system solution optimally between host and baseband - removing any inefficiencies and shortcomings required of hardwired approaches. Since 2004, onHandTV has delivered the key protocaol stacks, middleware and applications required to rapidly deploy TV on mobile products compliant with emerging DVB-H standards. This multi-standard solution adds T-DMB to the growing portfolio of emerging commercial networks supported by S3's unique Operator Adaptation Package (OAP) architecture. |
